Enable UTM Tags in Bing Ads As most of you know today Bing Ads finally added auto-tagging for their URLs so you no longer have to use a third party tool. This is great news for everyone! Follow the steps below to enable this so it automatically adds the UTM parameters on to the end … Read more
Migrating a website to a new web host? Want to test and avoid any downtime? Follow the steps to preview your website before switching the DNS.
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SEO Audit Have you ever tried to export a full list of your URLs from Google Analytics? If you have, you probably have realized that you can’t actually do this. A list like this can be very useful to have during an SEO audit of your website. I highly recommend using a tool like Screaming … Read more
Even today, building backlinks are still very important. You should just be building quality backlinks. Anyone buying packs of backlinks on Fiverr or another service is just asking for trouble, unless they know exactly that they are getting. My theory is, do the work yourself, and over time you will reap the benefits. That and … Read more
Looking for another way to save some money on your PPC budget? Have you ever checked to see how many people within your own company are clicking on your ads? You might be surprised. A lot of people, even trying to access their own companies website, don’t even bother typing in the domain URL, they … Read more
Many of us internet marketers have to also be web developers. We don’t have time and probably don’t need or want to pay for a monthly subscription for a full cross-browser compatibility service. Sometimes we just need to quickly see if what we did breaks the website in an old version of IE, or see … Read more
Gravity Forms Field Selection Label We can probably all agree that Gravity Forms is one of the best form plugins out there for WordPress. That and Contact Form 7 of course. Having an easy form that works seamlessly is essential for increasing your conversion rate and quality of leads. Do you ever have a required box … Read more
Increasing your Click-Through Rate on the Display Network We all know the click-through rate (CTR) and conversion rate on the Google Display Network (GDN) is always a lot lower than the search network traffic. However, there are many things you can do to increase the CTR and quality of clicks. Below we will be going … Read more
Bing Conversion Code in WordPress We all know tracking conversions is crucial to your advertising campaign’s success. In our last article we wrote about how to insert the Facebook Conversion Pixel in WordPress. This time we are going to show you how to insert the Bing Conversion code in WordPress. This allows you to pick … Read more
Universal Analytics Bug Since February 17th, there are a lot of us having an issue with Universal Analytics. It is showing double the results under Audience, and then it corrects itself the next day, usually around 10am or so. For those of us that run reports in the early AM this is starting to become a … Read more